Oeeda.
Understand tomorrow’s consumers today. 

Conscious consumers are increasingly changing the markets.

Oeeda prepares your FMCG brands for the future.

Oeeda is the fastest and most contemporary service for communicating with, understanding and learning from modern conscious consumers – and at an affordable price.

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Qualitative consumer feedback

Qualitative consumer feedback on millions of FMCG products – delivered by more than 2 million conscious consumers. Identify new trends and compare your products at an early stage to your competition’s products.

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Fast, deeply segmentable surveys

Reach lifestyle and health conscious consumers – quickly, comprehensively and directly. Extensive application scenarios from product design tests to direct mobile surveys.

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We accompany you into the future

Our experienced experts accompany you during your innovation process or during the optimisation of your existing product range. With Oeeda’s services, you can secure a sustainable and competitive advantage.

Ask us today without obligation:

Our Clients

“Oeeda brings relevant consumers to companies, and helps companies to make customer-oriented decisions and develop target group-oriented products.”

Nicole Di Rubbo-RonzaniCosmetics Expert

“The Oeeda audience offers the opportunity to survey a sharp target group in detail and generate comprehensive insight within a short time window. We also value the community as being extremely communicative, especially compared with classic panels.”

Stefan FeldmeierManaging Director of Bonsai Research

“Finally, a way to communicate quickly and directly with customers.”

Dr. Wolf-Dietrich LooseFormer member of the Management Board of the Metro Group

“Oeeda is a disruptive technology that changes the way ad hoc research is conducted in the market research industry. For the first time in the market research industry, there is a simple, contemporary and effective panel to understand conscious consumers' behaviors.”

Alberto AlcanizPartner, Redslim